Thought-Leadership Publishing

 

Publishing your expertise and opinions raises the visibility of your organization and generates opportunities for speaking engagements and new business

However, many leaders and subject-matter experts don’t have the time or writing prowess to create this valuable marketing content on their own.

We specialize in working closely with thought leaders, customizing our editorial support to meet them where they’re at in terms of availability, skill and confidence. Typical projects include:

  • by-lined op-eds & articles

  • white papers

  • slide presentations & speeches

  • case studies

  • books

In addition, we use our media contacts to place op-eds and articles with publications that match your marketing goals. If we don’t already have the necessary contacts, we’ll do the legwork to develop them on your behalf.

To learn more about how we work with executives and subject-matter experts, read this article by principal, Bart King: “Can Ghostwriting Really Be Thought Leadership?” Or, see a collection of thought-leadership by our clients.

We also track thought leadership in the green building industry in a curated monthly digest.